Marketing estratégico Roger J. Best ; traducción de Dionisio Cámara Ibáñez.
Language: Spanish Original language: English Publication details: Madrid Pearson Educación 2007Edition: cuarta ediciónDescription: 509 páginas ilustraciones, diagramas, gráficosISBN:- 9788483223420
- Cámara Ibáñez, Dionisio [traductor]
- 23 658.8 B39
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
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Libro | Biblioteca F. MacGregor Sala 1er piso | General | 658.8 B39 (Browse shelf(Opens below)) | Available | 087350 | ||||
Libro | Biblioteca F. MacGregor Sala 1er piso | General | 658.8 B39 (Browse shelf(Opens below)) | ej.2 | Available | 087351 | |||
Libro | Biblioteca F. MacGregor Sala 3er piso | General | 658.8 B39 (Browse shelf(Opens below)) | ej.3 | Available | 087352 |
Total holds: 0
Collection: General Close shelf browser (Hides shelf browser)
658.8 B31 In Selling the invisible : a field guide to modern marketing / | 658.8 B39 Marketing estratégico | 658.8 B39 Marketing estratégico | 658.8 B39 Marketing estratégico | 658.8 B398 Contagio : | 658.8 C55 Neuromarketing y neuroeconomía | 658.8 D96 Fundamentos de marketing |
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Título original : Market-Based Management.
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