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Marketing para turismo Philip Kotler, John Bowen y James Makens ; coautores Ramón Rufín Moreno y María Dolores Reina Paz by
Edition: 3a ed
Language: Spanish
Publication details: Madrid Pearson Educación 2004
Availability: Items available for loan: Biblioteca F. MacGregor (2)Call number: 796.5352 K77, ...

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Dirección de marketing / Philip Kotler y Kevin Lane Keller. by
Edition: 12a ed.
Language: Spanish Original language: English
Publication details: México D.F. : Pearson Educación, 2006
Availability: Items available for loan: Biblioteca F. MacGregor (2)Call number: 658.8 K77D, ...

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Marketing internacional de lugares y destinos : estrategias para la atracción de clientes y negocios en Latinoamérica / Philip Kotler, David Gertner, Irving Rein y Donald Haider ; traducción: Víctor Campos Olguín by
Edition: Primera edición
Language: Spanish Original language: English
Publication details: México D.F. : Pearson Educación, 2007
Availability: Items available for loan: Biblioteca F. MacGregor (1)Call number: 658.84 K77.

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Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traducción de Lourdes Amador Araujo, Leticia Pineda Ayala. by
Edition: Decimotercera edición.
Language: Spanish Original language: English
Publication details: Ciudad de México : Pearson Educación, 2017
Availability: Items available for loan: Biblioteca F. MacGregor (1)Call number: 658.8 K77F9.

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Marketing / Philip Kotler, Gary Armstrong ; traducción, Lourdes Amador Araujo. by
Edition: Decimosexta edición.
Language: Spanish
Publication details: Ciudad de México : Pearson Educación, 2017
Availability: Items available for loan: Biblioteca F. MacGregor (1)Call number: 658.8 K77M7.

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