Dirección de marketing / Philip Kotler y Kevin Lane Keller.
Language: Spanish Original language: English Publication details: México D.F. : Pearson Educación, 2006.Edition: 12a edDescription: 729 páginas : ilustraciones, gráficosContent type:- texto
- sin mediación
- volumen
- 9702607639
- 23 658.8 K77D
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Libro | Biblioteca F. MacGregor Sala 1er piso | General | 658.8 K77D (Browse shelf(Opens below)) | Available | 068963 | ||||
Libro | Biblioteca F. MacGregor Sala 1er piso | General | 658.8 K77D (Browse shelf(Opens below)) | ej.2 | Available | 068964 |
Total holds: 0
Incluye apéndices, glosario e índices.
Incluye referencias bibliográficas
Título original: Marketing management.
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