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Investigación de mercados Carl McDaniel, Jr. y Roger Gates ; traducción: Guadalupe Meza Staines y Martha Elsa Mauri Hernández

By: Language: Spanish Language: Spanish Original language: Español Publication details: México D.F. Cengage Learning 2011Edition: Octava ediciónDescription: 694 + 67 páginas; ilustraciones, diagramas; 1 cd-romISBN:
  • 978-607-481-528-3
Contained works:
  • Gates, Roger
  • Mauri Hernández, Martha Elsa
  • Meza Staines, Guadalupe
Subject(s): DDC classification:
  • 658.835 M2
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Holdings
Item type Current library Collection Call number Status Notes Date due Barcode Item holds
Libro Biblioteca F. MacGregor Sala 1er piso General 658.835 M2 (Browse shelf(Opens below)) Available En fotocopiadora 079911
Libro Biblioteca F. MacGregor Sala 1er piso General 658.835 M2 (Browse shelf(Opens below)) Available 079912
Libro Biblioteca F. MacGregor Sala 3er piso General 658.835 M2 (Browse shelf(Opens below)) Available 079913
Total holds: 0

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New York: John Wiley & Sons, 2010

Título original:

Marketing research, eight edition

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